Sealy are introducing the future of sleep into the South African market. la difference by Sealy is the latest luxury, state-of-the-art range, because everything about this newly re-engineered range is different, elegant and world class.
“When our world is increasingly time poor, we all need to invest in the best night’s sleep possible – and the quality of the bed you sleep on makes a major difference,” says Riaan Strydom, Sealy Brand Executive at Bravo Group Sleep Products, part of South Africa’s largest furniture manufacturer Bravo Manufacturing. “A refreshing night’s sleep helps your brain reboot and your body function better, improving your general health enabling you to get the most out of your day.”
“Sealy’s product development team revisited every detail for this new range,” says Strydom. “The result is revolutionary and the best in global technology, making la difference to how the product assists you achieve top-quality support and comfort.”
Innovations include using a layer of Latex Air™, which offers 3D mesh comfort that moulds to your body shape but resists lasting compression. Layers of Dual-Flex Hybrid Foam and Coolsmart® Gel Memory Foam add to the sense of luxurious comfort. The imported PostureTech® Pro encased Coil-in-Coil inner spring system has been designed to adapt constantly and subtly to your individual weight and body shape as you move in your sleep.
Every detail counts with la difference by Sealy, taking beauty sleep to a whole new level, Strydom believes. Dermatex fabric, a probiotic technology protects, regenerates and beautifies your skin overnight. The natural friction between your body and the mattress activates the Dermatex probiotic in the fabric, which effortlessly nurtures your skin through both the sheets and your night clothes.
“Your nights will never be the same once you have experienced the comfort and support of la difference by Sealy,” says Strydom. “It puts the world of science into the comfort of sleep so that you wake re-energised in the morning.”
As a top-of-the-line product, la difference by Sealy is finished to the highest possible standards. Available in two models: Jonelle Luxury finish and Nicci Ultra Luxury comfort in a Pillow Top finish. Available at select independent retailers from mid-April 2018, in extra-length 200cm size, either in Queen size 152cm or King size 183cm.
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